Discover The SuperNova™ Effect
The NEW Practice Wear Lookbook is Now Live!
Practice makes perfect. Meet the Rebel Practice Wear that gets you there! In our 2025 lookbook, you can explore a wide selection of Rebel Level™ sports bras, leggings, tanks, capris, compression shorts, and more—each crafted by our talented design team, just for you and your team.
REBEL ATHLETIC. DESIGNED TO BRING OUT THE SPARKLE IN EVERY ATHLETE
The sport of cheer attracts, trains, and celebrates some of the most incredible athletes on the planet. Athletes, coaches, and parents dedicate countless hours to the pursuit of perfection, and need their uniforms, shoes and accessories to perform at their level. Which is where Rebel comes in.
Since 2013 Rebel has been on a mission to #RebelLevel up every aspect of the cheer apparel and accessory business. Our unique approach to design, service, quality, choice, and value are the hallmarks on which we’ve innovated on behalf of gym owners, coaches, athletes and parents around the globe. As "the original custom couture cheer company", Rebel always seeks to exceed expectations. From Allstar to sideline cheer, practice wear to uniforms, bags to bows, shoes to warm ups, we believe that when you look great, you feel confident and perform at your best.
So, take the Rebel Challenge, and see why after nine years in the industry, we are still the fastest growing company in the cheer space!
WE HELP MAKE YOUR WORLD BETTER
JOIN THE REBEL FAMILY AND ENJOY EXCLUSIVE BENEFITS
Rebel’s designers come to us with fashion degrees to ensure your design pushes the boundaries of creativity and style. And it doesn’t cost you a penny to start artwork with us. Because you deserve to receive a FREE SAMPLE PROTOTYPE of your dream uniform BEFORE you commit to placing your team order!
That’s not all… Exclusive to Rebel customers, we’ve developed the first-ever virtual sizing app available anywhere in the world. Fit Freedom 3.0 is 99.6% accurate, which includes length adjustments, for all custom apparel items across the Rebel Athletic line.
LIVE DESIGN SESSIONS
Design your look with one of our REAL fashion designers via Zoom.
VIRTUAL SIZING
Safely size athletes from a distance with 99.6% accuracy.
FREE PROTOTYPES
Uniform prototypes are free on all new uniform designs.
PRE-SORTED
Each athlete’s uniform is pre-sorted and packaged separately by Rebel.
Designed by our team of REAL FASHION DESIGNERS
JOIN THE REBEL FAMILY
MORE #REBELLEVEL BENEFITS
ENJOY THE REBEL GUARANTEE WHEN YOU CHOOSE REBEL
NO STRINGS ATTACHED
Free artwork, free art revisions, and a free sample of your uniform with no commitment to purchase.
SUPERIOR QUALITY
From our superior designs to our 4-way stretch fabrics, you can order with confidence.
BOW TO TOE SOLUTIONS
Customized bows, practice wear, uniforms, and high-performance footwear.
ARTWORK TO REALITY
No surprises. Your custom Rebel artwork translates seamlessly to the final bulk-produced design.
WHAT OUR CLIENTS ARE SAYING
“The Rebel shoes have lasted through nonstop wear for the past 4 months. They really conform to your feet and provide great support even on dead mat, while still being extremely lightweight.”
— Erin Batik, Fame Allstars
VIEW OUR LOOKBOOK LINE-UP
2024 COUTURE
2024 ALLSTAR
2024 SCHOOL
2024 PRACTICE WEAR
Ready To Design?
Utilize our team of designers for your team’s outfitting this season. Book your live design session and start your #RebelLevel experience today!
TEAM GEAR
ONE STOP, TEAM SHOP
Team Bags
From Dream Bags to make-up bags, we’ve got what you want. Did we mention every Rebel bag comes with a custom crystal team logo in two-color crystal fill included?* ($20 value)
Performance Shoes
Made for cheerleaders — By cheerleaders. An innovation in footwear technology for cheerleaders. Multiple styles to choose from, available in both black and white.
High-Performance Cosmetics
We got your team covered. From face palettes to smear-proof matte lip colors, Rebel’s assortment of high-performance team cosmetics styles are sure to wow the judges.
Contactless Sizing
Thanks to Fit Freedom, you can still size and order for your athletes while keeping a safe distance.
A benefit only Rebel has to offer.
DON’T JUST TAKE IT FROM US
OUR CUSTOMER’S STORIES AND REBEL REVEALS
We believe in beauty, quality, and transparency. That’s why our customers choose Rebel when deciding their team outfitting needs. See what our customers have to say about us.
Rebel Level™ from Bow to Toe
Work with your Account Manager to deck out your team with custom bows, uniforms, warm ups, practice wear, poms, accessories, and shoes — all in your team colors and logo!
“This was our first time utilizing REBEL for any uniforms - custom or otherwise, and this will absolutely not be our last. Our rep Shawn aligned us with a designer that completely smashed our goals bringing our design concepts and ideas to fruition.“
— Michelle McCarty, Pinkerton Academy
Ready To Design?
Utilize our team of designers for your team’s outfitting this season. Book your live design session and start your #RebelLevel experience today!
FROM THE BLOG
